Directing photography for home and outdoor requires the ability to step into the mind of the customer and create an image that conveys a feeling of allure. Including selecting just the right background, lighting and angle; product shots must be styled perfectly and laid out to best highlight the product being presented. Attention to detail is also pivotal to make sure the correct piece is in the correct shot. My photo direction credits include Montgomery Ward, Midnight Velvet and Ginny’s.
